Unlocking business value
by connecting brands to people.
Aegis is a brand design firm harnessing the disciplines of insight, strategy, creativity and technology.
Unlocking business value
A case for United Way
Event rebrand
lifts engagement
In collaboration with the United Way and The Collective, Aegis has completed a rebrand of a key fundraising event previously known as Climb the CN Tower.
A case for Kandalore
Reenergizing
a youth brand
Getting to the truth of a brand allows it to shine brighter. Led by ethnography, we distilled the magic of Camp Kandalore into a rich digital brand experience.
A case for Ivey
Putting the
relationship first
Design can strengthen bonds. At the heart of Ivey’s award-winning magazine design has been the School’s genuine commitment to its alumni base.
— approach
We use a balance of art and science
to design better fit
between brands and consumers.
Our approach is grounded in an understanding of human behaviour and culture. Anthropology provides us a finer-grained, empathic understanding of audiences. This leads us to innovate and design better interactions between a brand and the people who matter to it.
