Unlocking business value
by connecting brands to people.
Aegis is a brand design firm harnessing the disciplines of insight, strategy, creativity and technology.
Unlocking business value
A case for United Way
Event rebrand
lifts engagement
In collaboration with the United Way and The Collective, Aegis has completed a rebrand of a key fundraising event previously known as Climb the CN Tower.
A case for Kandalore
Reenergizing
a youth brand
Getting to the truth of a brand allows it to shine brighter. Led by ethnography, we distilled the magic of Camp Kandalore into a rich digital brand experience.
A case for Ivey
Putting the
relationship first
Design can strengthen bonds. At the heart of Ivey’s award-winning magazine design has been the School’s genuine commitment to its alumni base.
— approach
The business challenges we solve
have a significant human context.
Our clients’ ambitions are dependent on making effective, impactful connections with people. Our approach to branding and design is grounded in anthropology and the social sciences. Access to a deeper understanding of market and human context leads us to design better connections between brands and people, helping clients unlock greater business value.
— insight
Thinking Inside the Square—How sticky notes can boost your design thinking process.
Paying attention to even the simplest tools of the design process helps us understand the big picture: how we create, reason, and collaborate together…
read article
— insight
Thinking Inside the Square—How sticky notes can boost your design thinking process.
Paying attention to even the simplest tools of the design process helps us understand the big picture: how we create, reason, and collaborate together…
read article
